Get Your Foot in the Door at Local Bookstores

Congratulations! You will have a published book soon—now begins the fun challenge of getting folks to buy your book and perhaps make it a best-seller! How do you go about doing this? First of all, take a look at your author brand. Who is your target audience? What...

Lesson from John Denver: Too Much Self-Promotion?

I recently received some feedback that I promote myself too much and that I should “tone it down.” I didn’t reply, but still wanted to thank the giver of that feedback. Why? Because if I’m promoting too much it means I’m doing something right and I’m getting out...

Get More When You Ask More

Do you ask for what you want or do you say, “Nah, that’s too much trouble and besides…they’ll say ‘no’ anyway.” WRONG. BAD ATTITUDE. Yes, it may cost you a little pride if you ask for something and the decision maker says “no,” but who cares? You bothered to ask and...

How Do You Book a Book Signing?

When you’re a self-published author you have to book your own signing gigs, much like independent musicians book theirs. Even small press authors have to book signing gigs because their press doesn’t have the manpower to book for them. How do you go about doing...

How to Host a Book Launch Like a Boss!

Last week I celebrated two book launches for Heroes without Capes (check out more info about my book by clicking here), my new book of poems from Main Street Rag Publishing Company. I read my poems, sang my songs that originated from my poems and told stories about...
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